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Lets be honest, LittleBigPlanet has been lacking performance in the sales department and i’m sure Sony weren’t looking for this.

Speaking to GamesIndustry.biz, David Wilson, Sony’s head of U.K. PR, explains that Sony are extremely happy with both how LittleBigPlanet has been received critically and by the buying public.

If you bought this game on day one, you’d play your 50 plus levels on the Blu-ray and dip into the 12,000 levels created by the beta testers. If you bought the game one week later you’ve got over 84,000 user created levels to play with. This game gets better and better as an experience and as a value proposition.

The bulk of our marketing including our six figure TV advertising campaign doesn’t roll out until December,” he states, assuring those of us who believe the game has been a tad short-changed in terms of public exposure that “Sackboy hasn’t even hit his stride yet.

A six figure advertising campaign? Sounds good to me! Surely this will push some sales, especially towards Xmas.

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